In wake of the new year and in attempt to secure a placement, I decided to send out Happy New Year mailers to a number of studios I had identified as having practices that I admire and/or would potentially like to spend time with.
These studios were:
Without Studio https://without.studio
Made Thought http://www.madethought.com
Studio Noel http://studionoel.co.uk
Charlie Smith Design http://www.charliesmithdesign.com
Y Wilson http://y-wilson.com
Wednesday https://wednesdayagency.com
I wrote each of the above 6 studios a personalised letter, introducing myself, detailing particular works of theirs I am interested in/inspired by, and asking about the potential opportunity to spend a small amount of time with them. This was typed, printed, and foiled before signing my name by hand at the bottom for a more personal touch.
The letters were stuck within a foiled Happy New Year card, using G . F Smith Gmund Treasury, Beauty stock - a part of the tangible Not Just For Show studio identity, utilising both blue and gold colour due to its duplexed-as-standard format. Not only is this method of contact more personal, but also affirms my standing as a print-based designer concerned with finishing and luxury output.
Additionally, each envelope featured each of the respective studios name foiled on gold stock, visually consistent with the letter inside.
I also included a business card, giving the studios my contact details so they had the required information to (hopefully) respond to the mailers.
Finally, the mailers were put into an additional envelope, with foiled addresses, and wax sealed with the Not Just For Show wax seal - featuring a crown emblem.
I sent these mailers first class and signed-for, for peace of mind that the studios had received them and wishfully inspiring a greater inclination for the studios to respond.
Sadly, and much dishearteningly, these mailers were ignored by all but one studio, Studio Noel, who very kindly emailed to thank me, though informed me they were unable to have me in for a placement. Michelle Noel, the creative director of the studio, alternatively welcomed me to visit the studio with my portfolio should I ever find myself in London.
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