Crown Development and Experimentation

Having earlier discovered that that my name in origin actually means 'Crown,' I have been provided with the perfect symbol to signify luxury, class and craftsmanship. A crown symbol will enhance the message of my self branding by immediately establishing a 'regal' aesthetic that represents my aspirational personality and also preference for luxury branding.

To develop a range of differentiating crown to be chosen from, I began by drawing a range of crown styles in pencil on a layout pad.

I then traced the outlines of these pencil crowns on a new layer of the layout pad before scanning them in and image tracing them in illustrator. 

Once imaged traced, I began to trace the basic outlines using the pen tool in illustrator to perfect each style of crown. After this, each crown was filled black to create vector silhouettes of all the crowns.

With silhouettes created, I continued to make clipping masks of each crown before adding a digital gold foil effect in an attempt to simply visualise how each of the crowns would look if selected to be screen printed in gold onto the cover of the small publication. 

I want the crown of my self branded identity to appear more than a block shape, but equally nothing over the top. Having asked a selection of people, the majority selected the top left crown as a result of its 'tall and proud' aesthetic without being to 'intricate,' 'over embellished', 'feminine' even as the others.