Initial Idea / Concept Generation

To begin generating starting points for potential ideas/concepts for my self branding, I started by producing a list of things I like and things that are associated with me with help from friends who know me.

Shortlisting this list down into four separate, distinct directions that could potentially be explored is the next step in beginning to form more considered concepts that can then be evaluated to find the direction with the most potential and relevancy to me and my practice. Exploration into these options will begin in the form of mind-maps.



















Concept 1





































Concept 2

Concept 3







































Concept 4