Thursday, March 22, 2018

Ey Up Glug Vs Ladies Wine & Design




Malin Persson is Global Development Manager for Glug HQ

Notes:
  • 27 Years Old 
  • Swedish 
  • Graduated from Gothenburg High School in 2009
  • Had no idea what she wanted to do.
  • International Relations degree - Didn't enjoy it, quit - 'Meh.'
  • Wanted to be creative.
  • Relocated to Sydney in 2010.
  • Billy Blue College of Design - Communication Design Foundation.
  • Sydney was too far away.
  • Moved back home in 2011.
  • Still wanted to be creative - Anywhere but Sweden. 
  • Moved to London to study Graphic Design at Ravensbourne.
  • Realised she preferred production role.
  • Found Glug - Community manager job role.
  • Applied with no experience.
  • Got the job.
  • 2.5 years later - Global Development Manager.
  • Doesn't have a job, has a 'mission.'
Advice
  • If you want a job, do your homework.
  • 'Oh Shits' are the shit.
  • No one knows what they’re doing.
  • Passion pressure.
  • Adopt dreams.
  • Do your research.
  • What makes you tick - what feels like magic.
  • What makes you stick - non negotiable.
  • Who do you need around you? 
  • Commercial context.
  • LinkedIn.
  • Don’t settle until you find your magic.
  • How can we increase profit.
  • Proximity Is power.
  • Deliver dreams. 
  • Eliminate fear. 
  • Be daring. 
  • Dare to ask about money.
  • Date to ask about projects.
  • Dare to ask about opportunities.
  • Dare to be seen as serious.
  • Start with google.
  • Ask friends.
  • Context leads to confidence.
  • Be your own cheer leader.
  • Give people the opportunity to place you in a box.
  • Change routine.
  • Perseverance. 
  • Take control.
  • Spot the opportunities.
  • The future is freelance.
  • Stay relevant.
  • More yes, less No.


Cari Kirby is Marketing manager at 'Digital Amusements Agency' Team Cooper.

Notes

  • Grew up Bala, North Wales - Wanted to get away.
  • Didn’t know what she wanted to do.
  • Studied Media and Politics at University, Northumbria.
  • Met a boy - moved to Sheffield. 
  • Still no clue what she wanted to do.
  • Applied for random temp jobs.
  • Landed a job as Account Executive at an agency in Sheffield. 
  • Had a baby - Maternity leave.
  • Returned to work 4 days a week after maternity leave.
  • Had another baby.
  • Struggle to balance life as a Mum and career.
  • Lost confidence in self.
  • Began Freelancing. 
  • Found part time flexibly job at Team Cooper
  • They were looking for ‘her.’
  • Flexibility/Flexible working can improve staff retention and overall productivity in the workplace.
Advice
  • Make life work for you.
  • Flexibility is the future.
  • Reach out.
  • Have a network of people.
  • You can’t be who you can’t see.
  • Speak out.
  • Talk about feelings.
  • Can we have it all? Yes


Olivia Downing is a Copywriter at a Manchester-based advertising agency, associate Lecturer in Advertising at UCLAN, and Founder of CIA - Chicks in Advertising.

Notes

  • Talk on 'How to get lucky.'
  • Used to be a stand-up comedian in Paris for two years.
  • Became a copywriter for ad agency. 
  • UCLAN Lecturer on Mondays.
  • Problem with luck/ 'You're so lucky.'
  • Not luck, actually result of hard work.
Advice
  • You can sleep when you’re dead.
  • Find time to do what you want.
  • Have empathy.
  • Words are less important than being able to relate.
  • Work has a person at the end of it.
  • What’s the worst that can happen?
  • Fight the fear and do it anyway.
  • Be more Han (Do more things solo).
  • It’s okay not to be okay.
  • It’s not all roses all the time.
  • Don’t wait for the change be it.
  • Be a crazy one.


Ellen ling is a Creative Copywriter at Love Creative in Manchester.

Notes:

  • From Harrow on the Hill.
  • Went to drama school in Scotland (Royal Conservatoire of Scotland).
  • Performance art act 'I'm Not her Sidekick.'
  • Graduated in niche subject.
  • Moved back home.
  • Shop Manager in Camden.
  • Was 'all of the fucked.'
  • Did unpaid internships 6 months.
  • Got admin role in agency for 4 months.
  • Found job at D&AD - Production Assistant for New Blood Awards (3 Months).
  • Awards Executive at D&AD (4 Months).
  • New Blood Content and Social ( 1 year).
  • Loved writing.
  • Spoke to copywriters.
  • Built portfolio.
  • Met a man. 
  • Moved to Manchester.
  • Got Job at Love Creative. 
Advice

  • Survive your experiences.
  • Flip the switch.
  • Be the hungry talent in a starving industry.
  • If you’re not hearing different viewpoints, think alarm bells.
  • Royally fuck it up.
  • You learn by failing.
  • Make good shit.
  • Think your way out of it. 
  • Everything is about solving problems. 
  • Detective work - every brief is a case to solve.
  • Listen to your gut instinct.
  • Work out who you are - Be that.
  • Don’t grow a wishbone where your backbone should be.
  • Say what you mean, Mean what you say.
  • Be less credited in something way better.
  • Be the dumbest person in the room 
  • Everyone will always show their best side.

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