Tuesday, February 7, 2017

OUGD502 - Visiting Professional - Buttercrumble



Buttercrumble, identical twin sisters Abigail and Chloe, are a design duo currently based in Leeds, West Yorkshire. 

The duo, who grew up together in the seaside town of Scarborough, together graduated from the University of Leeds with degrees in Graphic & Communication Design and have since continued supporting and encouraging one another to produce good artwork. They detail their practice as making use of fun and exciting visuals that bring harmony between graphic design and illustration. They are also inspired by mid-century design and illustration, folk illustrations, Scandinavian design, stories and everyday life. 


Having set up Buttercrumble in 2012, Abigail and Chloe are passionate about collaborating with other creative people who believe in the power of good design. Their core values are to smile, make people smile, collaborate, and build foundations. As well as producing their own work and taking commissions, the duo also help other designers with their portfolios, designs, contacts, and exposure to help in preparing them for the design industry. They actively attend talks, visits and workshops to help other creatives or just make themselves known within the industry.


The twin sisters have previously worked on creating volumes 4, 5 and 6 of Independent Leeds magazine, and in 2017, as part of the Indie Food Festival, they showcased their work as part of Exhibition and Design Series. 



Advice from Abigail and Chloe

  • Make your own opportunities.
  • Collaborate.
  • Work with others outside of your own discipline. 
  • Join creative forces.
  • Personalise, contribute and excite.

Having collaborated in one way or another for the entirety of their lives, Abigail and Chloe have really shown what can be achieved when you join forces and work with others. This is something to consider in the future of my practice and in the upcoming collaborative brief for responsive. The sisters also show the importance of helping others and engaging with like-minded individuals.

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